As the late Dan Poynter never missed an opportunity to remind us: people do judge books by their covers.
And they will decide to buy your book based, in part, on its title.
You need to create a title that resonates with your audience.
I have pulled together several techniques to create great titles for your book and chapters.
But first I ask you to answer these questions to unleash your creativity:
- What is your book’s big promise?
- What problem does your book solve?
Write your answers down now.
These answers will help you create your title with tactics we can review together.
For now, start with a working title based on those answers.
If you create a great title on your first try, you’d be like a golfer who hits a hole in one.
It happens, but rarely.
Don’t waste time trying to create the perfect title when you begin to write.
Don’t stop writing because you are stuck thinking of a title either.
Simply write a title.
It’s okay if you don’t love it; you can change it later.
Write down a working title now.
Put it on a Post-It Note and tack it to your monitor.
Know that I’m here for you – let’s talk about it.
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